Privacy policy
Protecting your data is a priority. This policy explains how VALTERRA [TO COMPLETE: legal form, e.g. FZ-LLC] ("we") processes your personal data, in accordance with Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (PDPL) and, for customers located in the European Union, the General Data Protection Regulation (GDPR).
Data controller
VALTERRA [TO COMPLETE: legal form, e.g. FZ-LLC] — [TO COMPLETE: registered address], Dubai, United Arab Emirates — contact@valterra.store
Data we collect
- Orders: first and last name, delivery and billing address, email, phone, purchase history;
- Payment: processed directly by Shopify Payments, Tabby or Tamara — we do not store your card numbers;
- Newsletter and welcome offer: email address or WhatsApp number, language and communication preferences;
- Browsing: technical data (IP address, approximate country, browser, pages viewed) via cookies, according to your choices (see Cookie policy);
- Customer service: the content of your exchanges with us.
Purposes and legal bases
- Processing and tracking your orders (performance of contract);
- Customer service and returns (performance of contract);
- Sending the newsletter, WhatsApp messages and offers (consent, which you can withdraw at any time);
- Suggesting the right language based on your country, analytics and site improvement (legitimate interest / consent);
- Fraud prevention and compliance with accounting and tax obligations (legal obligation / legitimate interest).
Recipients
Your data is shared only with our service providers, to the extent necessary: Shopify (store and payment), Vercel (hosting), carriers, Tabby / Tamara (instalments), email and WhatsApp messaging tools and analytics tools. Some providers are located outside the UAE; these transfers are covered by appropriate safeguards.
Retention
- Customer data: duration of the commercial relationship + 3 years;
- Billing data: 5 years (accounting and tax obligations);
- Newsletter prospects: 3 years after last contact;
- Cookies: 13 months maximum.
Your rights
You have the right to access, rectify, erase, object to, restrict and port your data, and to withdraw your consent at any time. To exercise them: contact@valterra.store. To stop WhatsApp messages, simply reply STOP. You may also lodge a complaint with the competent authority (UAE Data Office or, in the EU, your national supervisory authority).
Security
We implement appropriate technical and organisational measures: SSL/TLS encryption, restricted access and certified providers.
Last updated: 23 October 2026